Clarifying

Cleansing Shampoo

remove build up & deep clean

$22.00

One-time purchase $22.00

Size 7.8 fl oz

3 fl oz

A clarifying shampoo with Matcha Green Tea, Aloe & Panthenol that removes buildup, strengthens hair & revitalizes the scalp without stripping natural oils.

Buildup Removal
Scalp Revival
Clarifying Benefits
Deep Cleansing

REVIEWS

Love it!!!!

The cleansing shampoo has worked wonders with my hair since I started using PATTERN & it has always produced the best results when it comes to removing product & build up. This is definitely one of the best shampoos I have ever used.

Description

When it's time for a deep clean, our Cleansing Shampoo cleanses your natural hair to remove product buildup & residue, revives the scalp & gives hair a fresh start without stripping away the healthy, natural oils of your tresses. Our formula features antioxidant-rich Matcha Green Tea, Aloe Vera & Vitamin B5 (Panthenol) to promote strong hair. A deep clean can be especially helpful for low porosity hair types wanting to keep their cuticle open to receive moisture to prevent dry, dull hair & promote healthy hair care. Our Cleansing Shampoo is specifically formulated for curly hair types who have type 3 & type 4 curls to clear residue from the hair shaft while maintaining moisture.

2023 Real Simple Beauty Award Winner

Ingredients

Matcha Green Tea
rich in antioxidants & helps strengthen hair roots
Panthenol
hydrates & helps prevents dryness, breakage & frizz

Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Chloride, Polysorbate 20, Aloe Barbadensis Leaf Extract, Butyrospermum Parkii (Shea) Butter, Caryodendron Orinocense Seed Oil, Cocos Nucifera (Coconut) Fruit Extract, Cocos Nucifera (Coconut) Oil, Helianthus Annuus (Sunflower) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Cucumis Sativus (Cucumber) Fruit Extract, Camellia Sinensis Leaf Extract, Panthenol, Caprylyl Glycol, Ethylhexylglycerin, Citric Acid, Cocamidopropyl Dimethylamine, PEG-60 Hydrogenated Castor Oil, PEG-120 Methyl Glucose Dioleate, Guar Hydroxypropyltrimonium Chloride, Disodium EDTA, Decyl Glucoside, Polyquaternium-10, C12-18 Acid Triglyceride, Sodium Glycolate, Potassium Sorbate, Sodium Sulfite, Phenoxyethanol, Sodium Benzoate, Phenethyl Alcohol, Fragrance/Parfum

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Usage

step 1
Massage vigorously into scalp and wet hair to remove build-up and residue. Add more water as needed to work the product through the hair.
step 2
Rinse thoroughly. If desired wash a second time with PATTERN Hydration Shampoo.
step 3
Pro Tip: Use every 3rd wash or so to keep hair and scalp residue-free.

Cleansing Shampoo

APPLICATION: CLEANSING SHAMPOO

Massage vigorously into scalp & wet hair to remove build-up & residue. Add more water as needed to work the product through each curl. Rinse thoroughly. If desired wash a second time with PATTERN Cleansing Shampoo for curly hair. Follow with your preferred PATTERN conditioner or PATTERN hair products.
- Cleansing Shampoo
  
  $22.00

SHAMPOOS

- Detox Shampoo
- Moisture Level
- Ideal For
  
  detoxifying & deep cleansing
- Use Frequency
  
  bi-weekly
Learn More
- Hydration Shampoo
- Moisture Level
- Ideal For
  
  removing build-up without stripping moisture
- Use Frequency
  
  every wash day
Learn More
- Cleansing Shampoo
- Moisture Level
- Ideal For
  
  removing build-up & reviving the scalp
- Use Frequency
  
  every wash day
Learn More
- Bounce Back Pre-Poo
- Moisture Level
- Ideal For
  
  reverting curls after heat styling
- Use Frequency
  
  after heat styling
Learn More

Overall rating: 4.7898893 / 5 from 633 reviews.

AI Generated Review Summary

This cleansing shampoo with Matcha Green Tea, Aloe, and Panthenol is praised for its ability to thoroughly clean the scalp and hair without stripping natural oils. Customers appreciate its moisturizing properties, delightful smell, and the clean, soft feeling it leaves on hair. The lather is consistent and not overwhelming, though some wish for a larger bottle size.

Summary topics

Moisture Retention (4%): Customers keep praising the moisturizing and debrided shampoo for its ability to leave its natural moisture.
Scalp and Hair Cleansing (8%): Customers appreciated that this shampoo thoroughly cleans their scalp and hair without stripping it or drying it out.
Aroma (20%): A significant number of customers loved the smell, describing it as great, delightful, and heavenly.
Hair Feel (30%): Many customers remarked that their hair feels clean and soft after using the product. (Common opinion)
Scalp Cleansing (9%): Customers keep praising the scalp clarifying shampoo for its ability to clean the scalp.

Review topics: ["pattern","size","look","problem","texture","packaging","difference","feels","build","results","style","shampoo","finish","hair","smells","scalp","curls","cleans","lather","conditioner","works","moisture","bottle","fragrance","use","oil","wash","line","amount","shipping"].

Review highlights

"After that treatment my hair is clean, my curls are bouncy and shiny and my scalp feels great (no itching)." — Dawn P.
"I have never had a shampoo make my scalp feel so good :) Smells wonderful!" — Leslie R.
"My curls become smooth, hydrated, and my scalp feels fresh." — Lisa D.

Reviews

Recommend after a Protective style

"Great to use after a protective style and once a month. I used after a silk press this time to clean all the oils out before I do another protective style. The curls coming back hydrated was a plus"

— Deshia H. (5/5)

Reformed Skeptic

"The cleansing shampoo clarifies my hair gently and thoroughly. I bought the travel pack first to try to the system and then came to the site to buy the full sizes. I was skeptical about another 'celebrity' product, but the Pattern Beauty system works wonders on my fine, low-density hair."

— Zari (5/5)

Y’all! My hair screamed “thank you!”

"I used the cleansing shampoo and I am beyond satisfied with the feel, smell, and look of my hair! When my bottle is emptied, I will definitely purchase more of this product, it’s the bomb y’all!"

— Michelle A. (5/5)

Gentle, fantastic shampoo!

"I adore how this product smells, as well as the gentle, hydration-forward clensing! Previously I (type 3C hair) was a devotee of Uncle Funky's Daughter--still great products, but I have fallen hard for Pattern! This shampoo is so gentle and thorough, I love using it a couple of times a week. Other days I will rinse/co-wash and then follow with a Pattern conditioner and curl gel."

— Kelli G. (5/5)

Great

"I love it! It is very clarifying It pairs well with the intensive conditioner."

— Shaun C. (5/5)

"I cannot describe how my hair feels so clean after this shampoo! Little goes a very long way the lather is 10/10!"

— Jesu (5/5)

Love it!

"I tried the cleansing shampoo from a sample pack, then ordered the full-size bottle because my strands approved of the slip. I look forward to shampoo days."

— Candace H. (5/5)

"Pattern Products are my total go to. Nothingbut Pattern touches my hair. From the creamy sumptuous Cowash Cleansing Shampoo to my Palo Alto Leave In Conditioner and now with my 360Repair Foam my beautiful hair now Locs has never looked better. YAY!!!"

— Anndee (5/5)

Great clarififying/ cleansing shampoo

"I used this clarifying shampoo to give me a hair a good clean and it didn’t disappoint. There was no strong smell. Despite this being a clarifying shampoo, my hair did not feel stripped after use, it felt moisturized. Shampoo really cleansed my hair of product build up after just 1 use"

— Keyera J. (4/5)

A must have in your curly hair routine

"The new shampoo gifted by PatternBeauty is a must-have addition to your curly hair care routine. It makes my curls more visible and reduces any visible frizz. I’m in love with their shampoo because it doesn’t dry out my hair, and the smell is absolutely divine."

— suman b. (5/5)

Q&A

FAQ's

What does PATTERN's Cleansing Shampoo do?

Cleansing Shampoo is a clarifying formula with Matcha Green Tea, Aloe Vera, and Panthenol that removes product buildup and residue while reviving the scalp, without stripping the hair's natural oils.

How often should I use Cleansing Shampoo?

PATTERN recommends using Cleansing Shampoo about every third wash to keep hair and scalp residue-free, rather than as a daily or weekly shampoo.

Is Cleansing Shampoo good for low porosity hair?

Yes, a deep clean is especially helpful for low porosity hair types that need an open, buildup-free cuticle to properly absorb moisture from conditioners and leave-ins.

What curl types is Cleansing Shampoo formulated for?

Cleansing Shampoo is formulated specifically for type 3 and type 4 curls, clearing residue from the hair shaft while helping to maintain moisture.

Can Cleansing Shampoo help with scalp buildup or flaking?

Customer reviews note the formula helps calm flaky, irritated scalps by removing buildup that can otherwise trap dirt and product residue against the scalp.

Should I follow Cleansing Shampoo with a conditioner?

Yes, PATTERN recommends following Cleansing Shampoo with your preferred PATTERN conditioner, since clarifying can leave hair primed for deeper moisture absorption immediately afterward.

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Cleansing Shampoo