Unlock Your Best Curls Yet.
Our Curl Quiz is here to help you find your perfect routine, tailored to your texture's unique needs.
the best of the best
here's what our community loves right now
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BestsellerTrendingPalo Santo Leave-In Conditioner
moisture-rich & soft curl definition
Palo santo leave-in conditioner 25 fl oz
20% OFFRegular price $39.20Regular price $49.00 Sale price $39.20Unit price per
Regular price $39.20Regular price $49.00 Sale price $39.20Unit price per -
HydratingHydration Shampoo
gentle moisture-rich cleanser
Hydration shampoo 9.8 fl oz
20% OFFRegular price $16.80Regular price $21.00 Sale price $16.80Unit price per
Regular price $16.80Regular price $21.00 Sale price $16.80Unit price per -
BestsellerWash&Go PickCurl Mousse
weightless volume & touchable hold
Curl mousse 8 fl oz
20% OFFRegular price $18.40Regular price $23.00 Sale price $18.40Unit price per
Regular price $18.40Regular price $23.00 Sale price $18.40Unit price per -
Detangling Nectar
detangles with extra slip
Detangling nectar
20% OFFRegular price $22.40Regular price $28.00 Sale price $22.40Unit price per
Add to cartRegular price $22.40Regular price $28.00 Sale price $22.40Unit price per
Curl Gel
Regular price
$22.40
Regular price
$28.00
Sale price
$22.40
Unit price
per
Shipping calculated at checkout.
Curl gel
9.8 fl oz
Regular price
$22.40
Regular price
$28.00
Sale price
$22.40
Unit price
per
20% OFF
Regular price
$22.40
Regular price
$28.00
Sale price
$22.40
Unit price
per
Regular price
$22.40
Regular price
$28.00
Sale price
$22.40
Unit price
per
Your Hair’s Obsessions
Your curls keep coming back to these bestselling go-tos.
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Revitalizing Scalp Scrub
scrub. rinse. rejoice.
Revitalizing scalp scrub
20% OFFRegular price $23.20Regular price $29.00 Sale price $23.20Unit price per
Add to cartRegular price $23.20Regular price $29.00 Sale price $23.20Unit price per -
#1 BestsellerLeave-In Conditioner
7X the moisture, 2X the definition
Leave-in conditioner 25 fl oz
20% OFFRegular price $39.20Regular price $49.00 Sale price $39.20Unit price per
Regular price $39.20Regular price $49.00 Sale price $39.20Unit price per -
Breakage Barrier Hair Mask
formerly known as transition mask
Breakage barrier hair mask
20% OFFRegular price $20.00Regular price $25.00 Sale price $20.00Unit price per
Add to cartRegular price $20.00Regular price $25.00 Sale price $20.00Unit price per -
BestsellerCurl Gel
4X the curl definition, 6X the shine
Curl gel 9.8 fl oz
20% OFFRegular price $22.40Regular price $28.00 Sale price $22.40Unit price per
Regular price $22.40Regular price $28.00 Sale price $22.40Unit price per
OUR MISSION
We are here to fulfill the beauty needs of our community.
We are centered around the celebration of Black Beauty.
We are dedicated to juicy & joyful hydration.
We invite you to embrace & love your whole self. Welcome home.