Skip to content

Your cart is empty

Continue shopping

Have an account?

Log in to check out faster.

Your cart

1. Spend 65 more for free shipping!

Loading...

Estimated total

$0.00 USD

Taxes, discounts and shipping calculated at checkout.
NEW FAVE UNLOCKED: PATTERN BODY!
free us domestic shipping on orders $65+
Rewards
Rewards
PATTERN BEAUTY REWARDS

earn 1 point for every $1 you spend

JOIN NOW
Already a member? Log in
Curl Quiz
Education
Curl Guide Curl Quiz The Blog Conditioner Quiz Curling Iron Our Glossary
About us
Pattern Beauty
  • GIFT GUIDE
  • BESTSELLERS
  • HAIR
    • Category
      • Shop All
      • Heat Styling
      • Shampoos & Pre-Poo
      • Conditioners
      • Masks, Oils & Serums
      • Styling Creams & Gels
      • Tools & Bundles
      • Accessories
    • Texture
      • Curly
      • Tight Texture
      • Coily
      • Protective
    • Education
      • Curl Quiz
      • Curl Guide
      • Blog
    Featured Products Title
    Smoothing
    Moisture Milk Moisture Milk

    Moisture Milk

    Hydrating
    Hydration Shampoo Hydration Shampoo

    Hydration Shampoo

    #1 Bestseller
    Leave-In Conditioner Leave-In Conditioner

    Leave-In Conditioner

    Viral Hit
    The Hair Steamer The Hair Steamer

    The Hair Steamer

  • BODY
  • VALUE SETS
    • Mini Kits
    • Curl Texture Starter Sets
    • Bestselling Sets & Kits
    • All Value Sets
    The Heat Bundle The Heat Bundle

    The Heat Bundle

    $18 Savings
    Steam & Repair Set Steam & Repair Set

    Steam & Repair Set

    $52 Value
    NEW
    Styling Bestsellers Kit Styling Bestsellers Kit

    Styling Bestsellers Kit

    $38 Value
    Palo Santo Mini Stylers Kit Palo Santo Mini Stylers Kit

    Palo Santo Mini Stylers Kit

Log in Cart
  • GIFT GUIDE
  • BESTSELLERS
  • HAIR
    • Category
    • Styling Creams & Gels
    • Conditioners
    • Shampoos & Pre-Poo
    • Masks, Oils & Serums
    • Heat Styling
    • Mens Hair Care
    • Tools & Bundles
    • Accessories
    • Shop All
    • Texture
    • Tight Texture
    • Coily
    • Curly
    • Protective
  • BODY
  • EDUCATION
    • Curl Quiz
    • Curl Guide
    • The Blog

PATTERN BEAUTY REWARDS

Earn 1 point for every $1 you spend

JOIN NOW | Already a member? Log in

Best Sellers
Palo Santo Leave-In Conditioner

Palo Santo Leave-In Conditioner

Hydration Shampoo

Hydration Shampoo

Palo Santo Curl Mousse

Palo Santo Curl Mousse

Detangling Nectar

Detangling Nectar

Log in
Account
Rewards
About Us
  • Facebook
  • Pinterest
  • Instagram
  • TikTok
  • YouTube
GIFT GUIDE Bestsellers Body Styling Creams & Gels Conditioners Shampoo & Prepoo Masks, Oils & Serums Heat Styling Tools & Brushes Accessories
choose size
Curl Type
Product Type
Product Preference
87 items
FILTERS
Curl Type
+
(62)
(61)
(5)
(29)
(23)
(29)
(5)
(57)
Product Type
+
(5)
(23)
(5)
(7)
(1)
(4)
(4)
(2)
(1)
(1)
(2)
(2)
(2)
(4)
(1)
(7)
(3)
(1)
(2)
Product Preference
+
(26)
(6)
(26)
(22)
Clear All
87 items

Sort by

  • Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo
    Hydrating

    Hydration Shampoo

    Hydration Shampoo

    gentle moisture-rich cleanser

  • Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner
    #1 Bestseller

    Leave-In Conditioner

    Leave-In Conditioner

    7X the moisture, 2X the definition

  • Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner
    Bestseller

    Palo Santo Leave-In Conditioner

    Palo Santo Leave-In Conditioner

    moisture-rich & soft curl definition

  • Hair Steamer Hair Steamer Hair Steamer Hair Steamer Hair Steamer Hair Steamer Hair Steamer Hair Steamer Hair Steamer Hair Steamer Hair Steamer Hair Steamer
    Viral Hit

    The Hair Steamer

    The Hair Steamer

    the hydration power of steam

  • Detangling Nectar Detangling Nectar Detangling Nectar Detangling Nectar Detangling Nectar Detangling Nectar Detangling Nectar Detangling Nectar
    Extra Slip

    Detangling Nectar

    Detangling Nectar

    detangles with extra slip

  • Breakage Barrier Hair Mask - Brown and yellow jar of PATTERN Beauty Breakage Barrier Hair Mask with bold white text on front. Breakage Barrier Hair Mask - Yellow and black jar of PATTERN Beauty Breakage Barrier Hair Mask with bold text on orange background. Breakage Barrier Hair Mask - Amber jar with black lid labeled Breakage Barrier Hair Mask by PATTERN Beauty, light golden hair mask pouring out. Breakage Barrier Hair Mask - PATTERN Beauty by Tracee Ellis Ross Breakage Barrier Hair Mask in amber jar with yellow lid and bold white text. Breakage Barrier Hair Mask - Four strands of shiny, black, tightly coiled hair held between fingers against a neutral background.

    Breakage Barrier Hair Mask

    Breakage Barrier Hair Mask

    formerly known as transition mask

  • BODY-TEST GWP variant test - Orange pump bottle of PATTERN Beauty by Tracee Ellis Ross hair care on matching orange background. Nourishing Body Oil - Brown-skinned woman with cornrows poses nude against an orange background with PATTERN Beauty by Tracee Ellis Ross. Nourishing Body Oil - Shiny moisturized skin on model's back and legs against orange background featuring PATTERN Beauty by Tracee Ellis Ross. Nourishing Body Oil - PATTERN Beauty by Tracee Ellis Ross Nourishing Body Oil with jojoba, avocado, coconut, lavender, shea butter, and sunflower. Body Full Collection Bundle - Smiling woman with glowing skin applying PATTERN Beauty by Tracee Ellis Ross body product radiant under warm light. Nourishing Body Oil - Midnite Amber scent notes graphic for PATTERN Beauty by Tracee Ellis Ross showing top, middle, and bottom fragrance notes on . Nourishing Body Oil - Orange pump bottle of PATTERN Beauty by Tracee Ellis Ross Nourishing Body Oil with matching orange box and glowing skin. Nourishing Body Oil - PATTERN Beauty by Tracee Ellis Ross Nourishing Body Oil on bright orange background with cream and oil textures and free of. Nourishing Body Oil - PATTERN Beauty by Tracee Ellis Ross nourishing body oil bottle with orange and red gradient label on vibrant orange.

    Nourishing Body Oil

    Nourishing Body Oil

    nourishing oil for lasting radiance

  • BODY-TEST GWP variant test - Red jar of PATTERN Beauty by Tracee Ellis Ross styling product with bold blue dot on red background. Radiant Skin Trio - Smiling woman with radiant skin holding PATTERN Beauty by Tracee Ellis Ross Radiant Skin Trio jar against orange background. Moisture Rich Body Cream - Woman with curly hair wearing orange swimsuit applying PATTERN Beauty by Tracee Ellis Ross Moisture Rich Body Cream on arm. Moisture Rich Body Cream - Swatch of white Moisture Rich Body Cream highlighting hyaluronic acid, shea butter, baobab oil, and sunflower seed oil by. Radiant Skin Trio - PATTERN Beauty by Tracee Ellis Ross Radiant Skin Trio with orange jar and cream on hip against vibrant pink background. Radiant Skin Trio - PATTERN Beauty by Tracee Ellis Ross Midnite Amber scent notes with top, middle, and bottom ingredients icons on red. Radiant Skin Trio - Open orange jar of PATTERN Beauty by Tracee Ellis Ross moisture-rich body cream with whipped texture against orange. Moisture Rich Body Cream - PATTERN Beauty by Tracee Ellis Ross Moisture Rich Body Cream swatches and water droplets on orange background with product. Moisture Rich Body Cream - PATTERN Beauty by Tracee Ellis Ross Moisture Rich Body Cream jar with orange and red packaging on orange surface alongside.

    Moisture Rich Body Cream

    Moisture Rich Body Cream

    restores & plumps for supple skin

  • Moisture Milk Moisture Milk Moisture Milk Moisture Milk Moisture Milk Moisture Milk Moisture Milk Moisture Milk Moisture Milk
    Smoothing

    Moisture Milk

    Moisture Milk

    refreshes & smooths unwanted frizz

  • Cleansing Shampoo - White cylindrical bottle with black abstract face design and orange cap labeled PATTERN Beauty Cleansing Shampoo. Cleansing Shampoo - Woman with wet, curly hair applying foamy PATTERN Beauty cleansing shampoo on scalp and strands. Cleansing Shampoo - White and yellow cylindrical bottle with bold black wave design labeled "Pattern" Cleansing Shampoo by PATTERN Beauty by. Cleansing Shampoo - White bottle with black abstract patterns and an orange cap, frothy shampoo overflowing from the top. Cleansing Shampoo - Person rinsing medium-length blonde hair under a dark showerhead with shampoo foam visible against a warm orange wall.

    Cleansing Shampoo

    Cleansing Shampoo

    remove build up & deep clean

  • Styling Cream Styling Cream Styling Cream Styling Cream Styling Cream Styling Cream Styling Cream Styling Cream
    Bestseller

    Styling Cream

    Styling Cream

    hydrated hold & definition

  • Palo Santo Styling Cream Palo Santo Styling Cream Palo Santo Styling Cream Palo Santo Styling Cream Palo Santo Styling Cream Palo Santo Styling Cream Palo Santo Styling Cream
    Defining

    Palo Santo Styling Cream

    Palo Santo Styling Cream

    hydrated hold & definition

  • Palo Santo Curl Mousse - Matte peach cylindrical bottle with subtle swirl patterns, labeled PATTERN Beauty Palo Santo Curl Mousse. Palo Santo Curl Mousse - PATTERN Beauty Palo Santo Curl Mousse bottle with brown cap held by a woman with long braided hair against a rust-colored. Palo Santo Curl Mousse - Matte peach cylindrical bottle with wavy pattern and foam next to it for PATTERN Beauty Palo Santo Curl Mousse. Palo Santo Curl Mousse - Close-up of creamy white mousse texture with foamy, airy consistency labeled with Marshmallow Root and Castor Oil. Palo Santo Curl Mousse - Tall cylindrical bottle of PATTERN Beauty Palo Santo Curl Mousse with black pump dispenser and yellow and black wavy striped Palo Santo Curl Mousse - White frothy curl mousse foam on orange background with text highlighting marshmallow root and castor oil ingredients. Palo Santo Curl Mousse - Tall cylindrical peach-pink bottle of PATTERN Beauty Palo Santo Curl Mousse with pump dispenser held by hand against beige. Palo Santo Curl Mousse - PATTERN Beauty Palo Santo Curl Mousse with peach-colored bottle held by a smiling woman with natural curly hair wearing a. Palo Santo Curl Mousse - Two cylindrical mousse bottles from PATTERN Beauty by Tracee Ellis Ross, one pink with coral wavy stripes and one yellow. Palo Santo Curl Mousse - Small cylindrical bottle of PATTERN Beauty Palo Santo Curl Mousse in peach with abstract swirl design.
    Crunch-Free

    Palo Santo Curl Mousse

    Palo Santo Curl Mousse

    weightless volume & touchable hold

  • Hydrating Mist Hydrating Mist Hydrating Mist Hydrating Mist Hydrating Mist Hydrating Mist Hydrating Mist Hydrating Mist

    Hydrating Mist

    Hydrating Mist

    refreshes & reactivates

  • Curl Mousse - Tall yellow cylindrical bottle with black zebra stripes and a black cap labeled Pattern Beauty Curl Mousse by Tracee Ellis. Curl Mousse - Hand holding wet, foamy black curly hair with white curl mousse against bright yellow background with product text. Curl Mousse - Tall cylindrical black bottle with yellow and black wavy pattern and pump dispenser, white mousse overflowing on a yellow. Curl Mousse - White foamy curl mousse with soft bubbles on a mustard-colored surface. Curl Mousse - Yellow bottle of PATTERN Beauty Curl Mousse with black tiger stripes and foam on transparent applicator wand against mustard Curl Mousse - Two yellow bottles of PATTERN Beauty Curl Mousse by Tracee Ellis Ross with black pump tops and bold black wavy stripes, foam Curl Mousse - PATTERN Beauty Curl Mousse being applied to long textured hair, with foam visible on strands. Curl Mousse - Hand holding spoon with white, fluffy curl mousse against warm orange background.
    Bestseller

    Curl Mousse

    Curl Mousse

    weightless volume & touchable hold

  • Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel
    non flaking

    Palo Santo Curl Gel

    Palo Santo Curl Gel

    4X the curl definition, 6X the shine

  • Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo
    Hydrating

    Palo Santo Hydration Shampoo

    Palo Santo Hydration Shampoo

    gentle moisture-rich cleanser

  • Jojoba Oil Jojoba Oil Jojoba Oil Jojoba Oil Jojoba Oil Jojoba Oil

    Jojoba Oil Blend

    Jojoba Oil Blend

    lightweight moisture & reduces breakage

  • Repair360®  Leave-in Foam - PATTERN Beauty Repair360® Leave-in Foam in sleek black and yellow bottle on orange background. Repair360®  Leave-in Foam - PATTERN Beauty Repair360® Leave-in Foam bottle held by smiling woman with natural afro hair, text about damage reduction on. Repair360®  Leave-in Foam - PATTERN Beauty Repair360® Leave-in Foam microscopic before-and-after hair strand comparison showing smoother cuticle layer. Repair360®  Leave-in Foam - PATTERN Beauty Repair360® Leave-in Foam bottle with yellow cap beside curly woman with voluminous hair. Repair360®  Leave-in Foam - White whipped foam texture swatch labeled vegan protein and amino acids by PATTERN Beauty. Repair360®  Leave-in Foam - PATTERN Beauty Repair360® Leave-in Foam bottle with text highlighting protection against breakage, chemical damage, heat. Repair360®  Leave-in Foam - PATTERN Beauty Repair360 Leave-in Foam bottles with styling benefits text and yellow sponge on stacked haircare books. Repair360®  Leave-in Foam - Smiling woman with voluminous natural hair wearing a white Repair360® PATTERN Beauty t-shirt. Repair360®  Leave-in Foam - PATTERN Beauty Repair360® Leave-in Foam bottle with yellow pump and foam on dark brown packaging. Repair360®  Leave-in Foam - PATTERN Beauty Repair360® Leave-in Foam with matching shampoo, conditioner, scalp treatment, and hair butter in black,. Repair360®  Leave-in Foam - PATTERN Beauty Repair360® Leave-in Foam bottles in 5.5 fl oz and 2.5 fl oz sizes with yellow caps on spiral notebook. Repair360®  Leave-in Foam - PATTERN Beauty Repair360® Leave-in Foam bottle with yellow cap on reflective surface against yellow background. Repair360®  Leave-in Foam - PATTERN Beauty Repair360® Leave-in Foam in white bottle with orange cap, 5.5 fl oz size.
    NEW

    Repair360® Leave-in Foam

    Repair360® Leave-in Foam

    rebuild & revive

  • Dry Exfoliating Body Scrub - Red jar of PATTERN Beauty by Tracee Ellis Ross Dry Exfoliating Body Scrub with minimalist label on vibrant orange background. Dry Exfoliating Body Scrub - Woman in green bikini applying PATTERN Beauty by Tracee Ellis Ross Dry Exfoliating Body Scrub with orange jar and visible. Dry Exfoliating Body Scrub - PATTERN Beauty by Tracee Ellis Ross dry exfoliating body scrub jar held by two models in orange swimwear against orange. Dry Exfoliating Body Scrub - PATTERN Beauty by Tracee Ellis Ross dry exfoliating body scrub with sweet almond oil, dead sea salt, coconut oil, mango seed . Body Full Collection Bundle - Dark-skinned hand with white foamy PATTERN Beauty by Tracee Ellis Ross body cleanser foam on bright orange background. Dry Exfoliating Body Scrub - Midnite Amber scent notes infographic with bright orange background for PATTERN Beauty by Tracee Ellis Ross. Radiant Skin Trio - Radiant Skin Trio dry exfoliating body scrub in vibrant orange jar with PATTERN Beauty by Tracee Ellis Ross logo and text. Dry Exfoliating Body Scrub - White creamy and gel textures of PATTERN Beauty by Tracee Ellis Ross Dry Exfoliating Body Scrub swatched on red background. Dry Exfoliating Body Scrub - PATTERN Beauty by Tracee Ellis Ross dry exfoliating body scrub in orange jar with matching product line on orange surface.

    Dry Exfoliating Body Scrub

    Dry Exfoliating Body Scrub

    exfoliates to reveal a silky glow

  • BODY-TEST GWP variant test - Orange pump bottle of PATTERN Beauty by Tracee Ellis Ross body lotion against matching orange background. Daily Hydration Body Bundle - Bright orange PATTERN Beauty by Tracee Ellis Ross lotion bottle with pink heart next to dollop of cream on dark skin. BODY-TEST GWP variant test - Orange pump bottle of PATTERN Beauty by Tracee Ellis Ross body lotion held with white cream on hand against red background. BODY-TEST GWP variant test - Hydrating body lotion swatches on orange background with PATTERN Beauty by Tracee Ellis Ross branding and key natural. BODY-TEST GWP variant test - Midnite Amber scent notes card with red background showcasing PATTERN Beauty by Tracee Ellis Ross fragrance details. Daily Hydration Body Bundle - PATTERN Beauty by Tracee Ellis Ross Daily Hydration Body Bundle on dark skin with cream applied and orange background text. Daily Hydration Body Bundle - Orange PATTERN Beauty by Tracee Ellis Ross hydrating body lotion bottle with white cream swirl on label against matching. BODY-TEST GWP variant test - PATTERN Beauty by Tracee Ellis Ross creamy white hair product swatches and clear droplets on orange background with free of. BODY-TEST GWP variant test - PATTERN Beauty by Tracee Ellis Ross body care products in orange packaging displayed with model on vibrant orange background. Hydrating Body Lotion

    Hydrating Body Lotion

    Hydrating Body Lotion

    daily nutrient-rich deep hydration

  • Moisturizing Body Wash - Red pump bottle of PATTERN Beauty by Tracee Ellis Ross moisturizing body wash with yellow design detail. Radiant Skin Trio - Back view of a person with dark skin applying soapy lather on shoulders, highlighting PATTERN Beauty by Tracee Ellis Ross. Moisturizing Body Wash - Orange bottle of PATTERN Beauty by Tracee Ellis Ross moisturizing body wash held by wet hands with water droplets. Moisturizing Body Wash - Red moisturizing body wash with aloe vera and olive oil bubbles from PATTERN Beauty by Tracee Ellis Ross. Daily Hydration Body Bundle - Moisturized dark skin with glossy hydrated shine and orange nail polish, PATTERN Beauty by Tracee Ellis Ross. Moisturizing Body Wash - Midnite Amber scent description with top, middle, and bottom notes for PATTERN Beauty by Tracee Ellis Ross body wash. Moisturizing Body Wash - PATTERN Beauty by Tracee Ellis Ross Moisturizing Body Wash texture with creamy and foamy swipes on orange background. Daily Hydration Body Bundle - Orange PATTERN Beauty by Tracee Ellis Ross moisturizing body wash bottle with clear cap and bold yellow design. Moisturizing Body Wash - PATTERN Beauty by Tracee Ellis Ross Moisturizing Body Wash bottle in vibrant orange with brown cap on orange background. Moisturizing Body Wash

    Moisturizing Body Wash

    Moisturizing Body Wash

    oil-rich gentle cleanser

  • The PATTERN Blow Dryer - Matte tan PATTERN Beauty by Tracee Ellis Ross blow dryer with four detachable styling nozzles on brown background. The PATTERN Blow Dryer - Matte peach-colored PATTERN Beauty blow dryers with ergonomic handles around woman with voluminous curly hair on yellow. The PATTERN Blow Dryer - Matte peach-colored PATTERN Beauty blow dryer with rounded edges held near curly hair against a mustard backdrop. The PATTERN Blow Dryer - Beige PATTERN Beauty by Tracee Ellis Ross blow dryer with wide-tooth comb attachment and black wide-tooth comb on tan. The PATTERN Blow Dryer - Beige PATTERN Beauty Blow Dryer by Tracee Ellis Ross with matching hair diffuser and black detangling brush on tan background. The PATTERN Blow Dryer - Copper-colored hair dryer diffuser attachment with wide, evenly spaced prongs and smooth matte finish. The PATTERN Blow Dryer - Brown plastic hair diffuser attachment with multiple prongs and ventilated holes for airflow. The PATTERN Blow Dryer - Matte terracotta wide-tooth comb attachment for PATTERN Beauty blow dryer with four broad, evenly spaced prongs. The PATTERN Blow Dryer - Matte bronze compact nozzle attachment for PATTERN Beauty blow dryer with smooth rounded edges.
    Award Winner

    The PATTERN Blow Dryer

    The PATTERN Blow Dryer

    shape, stretch & define

  • Styling Bestsellers Kit Styling Bestsellers Kit Styling Bestsellers Kit Styling Bestsellers Kit Styling Bestsellers Kit Styling Bestsellers Kit Styling Bestsellers Kit Styling Bestsellers Kit
    $52 Value
    NEW

    Styling Bestsellers Kit

    Styling Bestsellers Kit

    bestselling hair essentials

    Sale
  • 1
  • 2
  • 3
  • 4

SIGN UP FOR EMAIL & GET 10% OFF

  • Facebook
  • Pinterest
  • Instagram
  • TikTok
  • YouTube
ABOUT
  • Our Story
  • FAQ
  • Gift Cards
  • Creator Squad
  • Store Locator
  • SMS Sign Up
CUSTOMER SERVICE
  • My Account
  • Refer a Friend
  • Subscriptions
  • Shipping
  • Returns
  • Contact
OUR COMMITMENTS
PETA Cruelty-free and Vegan PETA Cruelty-free and Vegan 1% To Support Our Community 1% To Support Our Community Recyclable Packaging Recyclable Packaging
  • Privacy Policy
  • Cookie Policy
  • Terms
  • Accessibility
© 2025 Pattern Beauty LLC
  • Choosing a selection results in a full page refresh.
  • Opens in a new window.

choose your free gift

Argan Oil Blend

Argan Oil Blend

Body Full Collection Bundle

Body Full Collection Bundle