• Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner Palo Santo Leave-In Conditioner
    Bestseller

    Palo Santo Leave-In Conditioner

    Palo Santo Leave-In Conditioner

    moisture-rich & soft curl definition

  • Detangling Nectar Detangling Nectar Detangling Nectar Detangling Nectar Detangling Nectar Detangling Nectar Detangling Nectar Detangling Nectar
    Extra Slip

    Detangling Nectar

    Detangling Nectar

    detangles with extra slip
  • Moisture Milk Moisture Milk Moisture Milk Moisture Milk Moisture Milk Moisture Milk Moisture Milk Moisture Milk Moisture Milk
    Smoothing

    Moisture Milk

    Moisture Milk

    refreshes & smooths unwanted frizz
  • Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo Hydration Shampoo
    Hydrating

    Hydration Shampoo

    Hydration Shampoo

    gentle moisture-rich cleanser
  • Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner Leave-In Conditioner
    #1 Bestseller

    Leave-In Conditioner

    Leave-In Conditioner

    7X the moisture, 2X the definition
  • Curl Gel - Yellow tube of PATTERN Beauty Curl Gel with black abstract face design on front against yellow background. Curl Gel - Brown glass jar of PATTERN Beauty Curl Gel with black lid and yellow label, curl styling for coily hair. Curl Gel - Hand holding white curl gel with text highlighting free of parabens, phthalates, silicone, protein, and color-safe on. Curl Gel - Yellow tube of PATTERN Beauty Curl Gel with black abstract swirl design on the cap and front, placed next to a white. Curl Gel - Yellow and black tube of PATTERN Beauty Curl Gel held by woman with curly hair against yellow background. Curl Gel - Yellow and black pump bottle of PATTERN Beauty Curl Gel featuring a stylized face illustration. Curl Gel - Yellow squeeze tube of PATTERN Beauty Curl Gel with black wavy lines and white text on beige background. Curl Gel - Yellow squeeze tube of PATTERN Beauty Curl Gel with black abstract face design, dispensing clear gel into hand. Curl Gel - Yellow squeeze tube of PATTERN Beauty Curl Gel with black abstract wave design, gel dispensing from nozzle onto open hand. Curl Gel - Yellow plastic bottle of Pattern Beauty Curl Gel with black pump and abstract black face design on label. Curl Gel - Yellow squeeze tube of PATTERN Beauty Curl Gel with black abstract face design on front against yellow background.
    Bestseller

    Curl Gel

    Curl Gel

    4X the curl definition, 6X the shine
  • Curl Mousse - Tall yellow cylindrical bottle with black zebra stripes and a black cap labeled Pattern Beauty Curl Mousse by Tracee Ellis. Curl Mousse - Hand holding wet, foamy black curly hair with white curl mousse against bright yellow background with product text. Curl Mousse - Tall cylindrical black bottle with yellow and black wavy pattern and pump dispenser, white mousse overflowing on a yellow. Curl Mousse - White foamy curl mousse with soft bubbles on a mustard-colored surface. Curl Mousse - Yellow bottle of PATTERN Beauty Curl Mousse with black tiger stripes and foam on transparent applicator wand against mustard Curl Mousse - Two yellow bottles of PATTERN Beauty Curl Mousse by Tracee Ellis Ross with black pump tops and bold black wavy stripes, foam Curl Mousse - PATTERN Beauty Curl Mousse being applied to long textured hair, with foam visible on strands. Curl Mousse - Hand holding spoon with white, fluffy curl mousse against warm orange background.
    Bestseller

    Curl Mousse

    Curl Mousse

    weightless volume & touchable hold
  • Styling Cream Styling Cream Styling Cream Styling Cream Styling Cream Styling Cream Styling Cream Styling Cream
    Bestseller

    Styling Cream

    Styling Cream

    hydrated hold & definition
  • Hydrating Mist Hydrating Mist Hydrating Mist Hydrating Mist Hydrating Mist Hydrating Mist Hydrating Mist Hydrating Mist

    Hydrating Mist

    Hydrating Mist

    refreshes & reactivates
  • Intensive Conditioner Intensive Conditioner Intensive Conditioner Intensive Conditioner Intensive Conditioner Intensive Conditioner Intensive Conditioner Intensive Conditioner

    Intensive Conditioner

    Intensive Conditioner

    ultra-hydrating & restorative

  • Palo Santo Curl Mousse - Matte peach cylindrical bottle with subtle swirl patterns, labeled PATTERN Beauty Palo Santo Curl Mousse. Palo Santo Curl Mousse - PATTERN Beauty Palo Santo Curl Mousse bottle with brown cap held by a woman with long braided hair against a rust-colored. Palo Santo Curl Mousse - Matte peach cylindrical bottle with wavy pattern and foam next to it for PATTERN Beauty Palo Santo Curl Mousse. Palo Santo Curl Mousse - Close-up of creamy white mousse texture with foamy, airy consistency labeled with Marshmallow Root and Castor Oil. Palo Santo Curl Mousse - Tall cylindrical bottle of PATTERN Beauty Palo Santo Curl Mousse with black pump dispenser and yellow and black wavy striped Palo Santo Curl Mousse - White frothy curl mousse foam on orange background with text highlighting marshmallow root and castor oil ingredients. Palo Santo Curl Mousse - Tall cylindrical peach-pink bottle of PATTERN Beauty Palo Santo Curl Mousse with pump dispenser held by hand against beige. Palo Santo Curl Mousse - PATTERN Beauty Palo Santo Curl Mousse with peach-colored bottle held by a smiling woman with natural curly hair wearing a. Palo Santo Curl Mousse - Two cylindrical mousse bottles from PATTERN Beauty by Tracee Ellis Ross, one pink with coral wavy stripes and one yellow. Palo Santo Curl Mousse - Small cylindrical bottle of PATTERN Beauty Palo Santo Curl Mousse in peach with abstract swirl design.
    Crunch-Free

    Palo Santo Curl Mousse

    Palo Santo Curl Mousse

    weightless volume & touchable hold
  • Medium Conditioner Medium Conditioner Medium Conditioner Medium Conditioner Medium Conditioner Medium Conditioner Medium Conditioner Medium Conditioner
    Hydrating

    Medium Conditioner

    Medium Conditioner

    moisture-rich hydration with extra slip
  • Jojoba Oil Jojoba Oil Jojoba Oil Jojoba Oil Jojoba Oil Jojoba Oil

    Jojoba Oil Blend

    Jojoba Oil Blend

    lightweight moisture & reduces breakage

  • Styling Custard Styling Custard Styling Custard Styling Custard Styling Custard Styling Custard Styling Custard
    Family Fave

    Styling Custard

    Styling Custard

    lightweight hold, hydrating & ultra slippy

  • Palo Santo Styling Cream Palo Santo Styling Cream Palo Santo Styling Cream Palo Santo Styling Cream Palo Santo Styling Cream Palo Santo Styling Cream Palo Santo Styling Cream
    Defining

    Palo Santo Styling Cream

    Palo Santo Styling Cream

    hydrated hold & definition

  • Scalp Serum Scalp Serum Scalp Serum Scalp Serum
    Great for Braids

    Scalp Serum

    Scalp Serum

    calm, moisturize & soothe your scalp

  • Heavy Conditioner Heavy Conditioner Heavy Conditioner Heavy Conditioner Heavy Conditioner Heavy Conditioner Heavy Conditioner Heavy Conditioner Heavy Conditioner Heavy Conditioner Heavy Conditioner Heavy Conditioner

    Heavy Conditioner

    Heavy Conditioner

    oil-rich hydration & curl definition
  • Bounce Back Pre-Poo - White cylindrical bottle with tan cap, labeled PATTERN Bounce Back Pre-Poo by Tracee Ellis Ross against a yellow background. Bounce Back Pre-Poo - White cylindrical bottle with tan cap, yellow "PATTERN" text, and fine print label on front. Bounce Back Pre-Poo - PATTERN Beauty Bounce Back Pre-Poo bottle held by smiling woman with curly and straight hair on beige background. Bounce Back Pre-Poo - White cylindrical bottle with a beige cap labeled Bounce Back Pre-Poo, next to a white pump bottle with black abstract face. Bounce Back Pre-Poo - Pattern Beauty Bounce Back Pre-Poo white bottle with copper cap and copper lettering held in hand against peach background. Bounce Back Pre-Poo - Bounce Back Pre-Poo in tall white cylindrical bottle with tan cap, and Transition Mask in a short round amber jar with black Bounce Back Pre-Poo - Small amber plastic bottle with black pump dispenser and white label featuring black and yellow leaf design, PATTERN Beauty. Bounce Back Pre-Poo - Hand holding PATTERN Beauty Bounce Back Pre-Poo tube above natural curly hair against beige background.
    Viral Fav

    Bounce Back Pre-Poo

    Bounce Back Pre-Poo

    revive & nourish

  • Deep Scalp Detox Deep Scalp Detox Deep Scalp Detox Deep Scalp Detox Deep Scalp Detox Deep Scalp Detox Deep Scalp Detox Deep Scalp Detox Deep Scalp Detox Deep Scalp Detox Deep Scalp Detox
    Viral Hit

    Deep Scalp Detox

    Deep Scalp Detox

    purify, purge & balance

  • Palo Santo Medium Conditioner Palo Santo Medium Conditioner Palo Santo Medium Conditioner Palo Santo Medium Conditioner Palo Santo Medium Conditioner Palo Santo Medium Conditioner Palo Santo Medium Conditioner Palo Santo Medium Conditioner Palo Santo Medium Conditioner Palo Santo Medium Conditioner Palo Santo Medium Conditioner

    Palo Santo Medium Conditioner

    Palo Santo Medium Conditioner

    rich hydration with curl definition

  • Shine Spray Shine Spray Shine Spray Shine Spray

    Shine Spray

    Shine Spray

    for curlies, coilies & tight textures

  • Breakage Barrier Hair Mask - Brown and yellow jar of PATTERN Beauty Breakage Barrier Hair Mask with bold white text on front. Breakage Barrier Hair Mask - Yellow and black jar of PATTERN Beauty Breakage Barrier Hair Mask with bold text on orange background. Breakage Barrier Hair Mask - Amber jar with black lid labeled Breakage Barrier Hair Mask by PATTERN Beauty, light golden hair mask pouring out. Breakage Barrier Hair Mask - PATTERN Beauty by Tracee Ellis Ross Breakage Barrier Hair Mask in amber jar with yellow lid and bold white text. Breakage Barrier Hair Mask - Four strands of shiny, black, tightly coiled hair held between fingers against a neutral background.

    Breakage Barrier Hair Mask

    Breakage Barrier Hair Mask

    formerly known as transition mask

  • Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel Palo Santo Curl Gel
    non flaking

    Palo Santo Curl Gel

    Palo Santo Curl Gel

    4X the curl definition, 6X the shine

  • Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo Palo Santo Hydration Shampoo
    Hydrating

    Palo Santo Hydration Shampoo

    Palo Santo Hydration Shampoo

    gentle moisture-rich cleanser