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The PATTERN Story

The PATTERN Story

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Reviewed by Ashley Ludgood

With over 12 years of experience in the beauty and fashion industry, Ashley Ludgood brings a wealth of expertise to her current role at PATTERN. Her insights have been featured in reputable publications like American Salon Magazine, American Spa Magazine, and Skin, Inc. Ashley has also shared her knowledge at conferences, including Face & Body, demonstrating her ongoing commitment to contributing to the industry. Having been an integral part of the team at PATTERN for nearly 4 years, Ashley continues to make significant contributions. Holding a degree in Journalism from Northwestern University, she remains passionate about her field. Among her favorite products, Ashley turns to the PATTERN Styling Cream, Moisture Milk, and the Cleansing Shampoo as her go-to essentials.

26 comments

love it

Charlene Cooper

Hello Ms Ross I would want to know do you have a bundle package where it will come in sample size

Oleathia L.

Hello, Ms. E. T. Ross
Want to know do you have sample size bundles.

Oleathia L

Your product kept popping up on my FB feed because of my purchasing of CoN for my bi-racial son. He has gorgeous curls. No boy should have such gorgeous hair. But finding a product that would moisturize all that hair (he’s 8 and never had his hair cut only trimmed). SIGH. I used Creme of Nature because my college roommate loved their products. The leave-in conditioner was okay, but it never seemed to last. We live in N.C. and lord by noon POOF, dry and fly away and frizzy all at once. Someone recommended a different shampoo and that was okay but I felt like it never penetrated all of his hair. The detangling was insane.

As I said your FB ads kept appearing in my feed. I finally clicked to see and of course, said heck no when I saw the price. I don’t spend that much money on my hair no way am I doing that on an 8-year-old. But the ads kept taunting me. And I decided I’d try the smaller bottles of your product just to see. I knew I needed something new for his hair. And honestly, I’ve enjoyed Tracee’s career and I love her hair, I think it is gorgeous. What did I have to lose? In addition to the shampoo, conditioner, leave-in, and the oil I also bought the shower brush, pick, comb (although I do have a comb that I love for his hair), the clip, and the towel. Even if I didn’t like the products I figured the accessories I could use.

I was IMMEDIATELY impressed with the shampoo and conditioner. The feel, the smell, the way they absorbed into his hair. But I almost heard angels sing when I used the brush. I cannot say how HUGE a game-changer that brush is. It really allowed the conditioner to get all of his hair. That has never happened, not once. I’m still working on using the right amount, the product works so well that less is more.

Love the micro towel.

The leave-in conditioner. YES! It’s amazing how little of it I need. No wonder the jumbo is out of stock. His hair is so hydrated now. I used to think he had gorgeous hair. Compared to how healthy and bouncy it is now his hair was a mess before. Even his father, who doesn’t notice things like that has commented on how good his hair looks. An added benefit is man does it moisturize your hands. My hands haven’t been this soft in eons.

The oil, I like it, but not the way it disperses from the bottle. I want it to spray more as I am not fond of putting oil directly on my hands as I inevitably get the oil on my clothes. But it does work really well. I use a lot less of it than the oil I was using before.

AND the spray bottle. I love that beyond belief. It is what I have been looking for. It makes wetting his hair in the morning a breeze. It is worth its weight in gold!

The only things I’m not overly impressed with are the comb and the pick. They are so flimsy. I keep waiting for them to break. I’d really like them to have a bit more umpf. They feel cheap to me. But hey, the products are the BOMB!

I’ve already gone back and ordered the jumbo of everything I could. Well worth every penny and then some!

Kirstie

Just bought the bundle packet so excited to use it!!! I have wore my hair most of my life natural. So excited to see how Pattern will embrace my natural curls!

Gaile Ferguson

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