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Pattern by Tracee Ellis Ross
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  • Pattern by Tracee Ellis Ross
  • Shop All Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross Shop All Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross
    BESTSELLERS
    leave-in
    conditioner
    hydration
    shampoo
    treatment
    mask
    transition
    mask
    satin
    cap
    jojoba oil
    blend
    SHOP ALL
  • Bundles Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross Bundles Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross
    BESTSELLERS
    on-the-go
    kit
    deluxe shower
    bundle
    repair & recovery
    bundle
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  • Treat Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross Treat Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross
    BESTSELLERS
    treatment
    mask
    jojoba
    oil blend
    transition
    mask
    intensive
    conditioner
    leave-in
    conditioner
    hydrating
    mist
    SHOP ALL Treatment
  • Style Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross Style Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross
    BESTSELLERS
    curl
    gel
    strong hold
    gel
    hair
    pick
    hydrating
    mist
    edge
    tool
    styling
    cream
    SHOP ALL Style
  • Wash Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross Wash Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross
    BESTSELLERS
    hydration
    shampoo
    leave-in
    conditioner
    medium
    conditioner
    Clarifying
    shampoo
    shower
    brush
    jojoba oil
    hair serum
    SHOP ALL wash
  • Tools & Accessories Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross Tools & Accessories Pattern by Tracee Ellis Ross Pattern by Tracee Ellis Ross
    BESTSELLERS
    mist spray
    bottle
    shower
    brush
    edge
    tool
    wide tooth
    comb
    hair
    pick
    satin
    cap
    SHOP ALL Tools & Accessories
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Gift Guide

Shop early & gift presents your friends & family will love.

stocking stuffers under $20
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Want to say “thank you” & “thinking of you”? These giftables are fun & functional.

for the family
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When they steal your stylers, don’t add them to the naughty list. Make the yuletide bright with enough juicy & joyful PATTERN to share.

for yourself
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Treat yourself. Here are tools & formulas to help you feel flawless at your next holiday party (or zoom call). You deserve it.

oh so exclusive
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You can only get them here. Get the special deliveries that our team covets all season.

limited edition
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Our community can’t get enough. Grab yours today before they’re sold out.

Make Merry

These goodies for curls are all that & bag of hair ties.

Holy Grail Kit
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An exclusive collaboration with M•A•C, PATTERN’s Leave-In Conditioner & M•A•C’s Ruby Woo join forces for a fierce glam gift set. 

Juicy & Jumbo Duo
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Two or PATTERN’s bestsellers get paired as the ultimate duo for the curly, coily & tight texture in your life.

Winter Curls & Coils Kit
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Protect & hydrate curls all winter long. Contains Mini Hydration Shampoo, Mini Heavy Conditioner & Styling Cream in a full size!

Mini Refresh & Reset Kit
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A PATTERN fan favorite, this beloved zip pouch of minis is perfect for curlies traveling this holiday season.

Scented Candle
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Scent creates experience & memories. This candle sets the mood for self-care with notes of Neroli, Rose & Patchouli.

Jumbo Zip Pouch
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Use for traveling or wear as a clutch for your next holiday soiree. Function meets fabulous.

Tracee’s Favorite Things

Her wish list for the curlies, coilies & tight textures you love.

Shop her List

Gift Card

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Due to high demand please allow 4-5 business days for orders to process

Refresh & Reset this Holiday with PATTERN

Save big on pattern natural hair care this holiday season with our Black Friday and Cyber Monday deals! Shop all your favorite PATTERN curly hair care products like our best-selling leave-in conditioner, our award-winning hair pick, our fan favorite hydration shampoo & our CEO Tracee Ellis Ross' favorite product, the strong hold gel. Don’t forget to check out our bundles which contain all the products you need to complete any natural hair style such as wash-&-gos, twists outs, slicked back styles & more. Daily Door Busters? Yes, please! Stay tuned this November for black friday hair care special offers you won't want to miss. Surprise live deals will rollout throughout our Cyber Week sale. Sitewide deals start Thanksgiving evening and last through Cyber Monday. Don't miss out on the best Black Friday deals on curly and natural hair products & shop PATTERN.

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As part of our everyday business, PATTERN is proud to donate to a variety of organizations that empower women & people of color.

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We are cruelty-free

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