Coilies & tight-texture customers share their honest reviews of PATTERN products.
Whether you're shopping for an afro-wearing auntie or the cousin with tightly-packed corkscrew curls, we've got it all. Shower must-haves, super st...
Celebrate our 1st birthday with a journey down memory lane.
Learn how Tracee’s 10-year-plus dream of building a hair care business came to be.
Styling products launching 6/19 6am PST. Hear the good word from founder Tracee Ellis Ross.
Big chop? Read about her experience & tips for transitioning your hair.