STRAND & STYLE

Our 1 Year Anniversary

Our 1 Year Anniversary

What a year it's been! Thank you for being apart of our journey. Take a stroll down memory lane with us and see some of our most cherished memories.

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Introducing: The Treatment Collection

Introducing: The Treatment Collection

Unveiling our third collection, Treatment, with signature formulas designed to treat both the hair & scalp with nourishing ingredients. 

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Celebrate Your Roots Community Contest

Celebrate Your Roots Community Contest

Show us in a one-minute video or photos how you and your family style your beautiful natural hair.

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The Ultimate Holiday Shopping Guide

The Ultimate Holiday Shopping Guide

Whether you're shopping for an afro-wearing auntie or the cousin with tightly-packed corkscrew curls, we've got it all. Shower must-haves, super st...

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OUR 1ST YEAR

OUR 1ST YEAR

Celebrate our 1st birthday with a journey down memory lane.

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The PATTERN Story

The PATTERN Story

Learn how Tracee’s 10-year-plus dream of building a hair care business came to be.

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